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SEPTEMBER 17-19, 2013 ----  Hyatt Regency ATLANTA
The Content Conversation Continues
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Thursday, September 19 • 2:30pm - 3:45pm
Getting to Yes, The Art of The Perfect Pitch

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Step into the void between “yes” and “no” as our stellar editors mix it up with brave story pitchers.  Together, they pull back the veil on one of the most important and difficult skills every producer needs to master: selling a story to an editor. 


Moderators
avatar for Ann Heppermann

Ann Heppermann

Producer, AIR
Ann Heppermann is an independent producer and Professor of Radio at Sarah Lawrence College. She is a Brooklyn-based, independent radio/multimedia documentary producer and educator whose work has aired on numerous public radio stations, including: This American... Read More →

Speakers
avatar for John Haas

John Haas

Editor, Marketplace/American Public Media
John Haas, editor at Marketplace/APM, has over 15 years of public radio experience.  He's currently the acting senior producer of the Marketplace Morning Report, but spent 4 years as Marketplace's editor for station and freelance reporters.  John previously worked... Read More →
avatar for David Krasnow

David Krasnow

Senior Editor, Studio 360
David Krasnow has been the senior editor of Studio 360 with Kurt Andersen since 2006. He joined the staff after many years in print media as an editor and writer, covering music, design, American history, land use, science, and health care. He has written for Artforum, The Village... Read More →
avatar for Nancy Mullane

Nancy Mullane

Executive Producer, Life of the Law
Nancy Mullane is executive producer of Life of the Law. Her breaking stories on This American Life, NPR and Marketplace exposed a nationwide breast milk scam, the army's under-reporting of soldiers going AWOL during the Iraq War, the mortgage industry's free flow... Read More →


Thursday September 19, 2013 2:30pm - 3:45pm
Hanover E

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