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SEPTEMBER 17-19, 2013 ----  Hyatt Regency ATLANTA
The Content Conversation Continues
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Thursday, September 19 • 12:30pm - 2:00pm
Lunch: Living the Story with BBC World Service’s Tim Franks

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In effort to connect and engage more deeply with today’s audiences, BBC World Service recently undertook the  process of developing their new brand positioning statement: Live the Story.  Live the Story is far more than a marketing campaign—it is a guidepost for their reporting and sound as they aim to place listeners at the heart of every event.  And, with journalists in more places than any other international news broadcaster, they are uniquely positioned to do so because they don't go to where stories happen, they're already there.

As anchor of BBC World Service's leading current affairs program Newshour, Tim Franks is situated in the hub of the world’s newsroom.  He will be joined by Steve Titherington, Senior Commissioning Editor, as they share how embracing Live the Story has changed their work and what it means for their journalists and audiences around the globe.

Join us as we Live the Story.


Speakers
avatar for Tim Franks

Tim Franks

Anchor, BBC World Service
Tim Franks anchors BBC World Service's leading international current affairs program Newshour, which broadcasts globally and on a range of public radio stations in the U.S. Until 2010, Tim was an award-winning foreign correspondent for the BBC. For three years, he was the BBC's Middle East correspondent based in Jerusalem.  He spent five years prior to that as the BBC's Europe correspondent, based in Brussels, and reporting across the... Read More →
avatar for Steve Titherington

Steve Titherington

Senior Commissioning Editor for Global News/Program Director, BBC World Service in English
Stephen Titherington is senior commissioning editor for global news, and program director for the BBC World Service in English - a global station with over 40 million listeners. He oversees the network’s response to breaking news and introduces new programs and approaches. Previously he was senior editor in the World Service News and Current Affairs department overseeing award-winning coverage of leadership in Russia and China and elections... Read More →


Thursday September 19, 2013 12:30pm - 2:00pm
Centennial Ballroom I & II

Attendees (21)